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Pegadaian Launches Special Promotions to Help Public Achieve Financial Freedom via Digital App

Yovanda Noni
August 19, 2025 | 12:05 pm
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Special Independence Day Offers from Pegadaian - Invest, Save, and Grow!
Special Independence Day Offers from Pegadaian - Invest, Save, and Grow!

Jakarta. In celebration of the 80th Anniversary of Indonesia’s Independence, Pegadaian is offering a series of special promotions designed to help the public achieve financial freedom. This Independence Day discount program reflects the company’s commitment to supporting financial literacy and inclusion in Indonesia, with the vision of MengEMASKan Indonesia (Empowering Indonesia with Gold).

Corporate Secretary of Pegadaian, Dwi Hadi Atmaka, familiarly known as Aat, explained that the various promotions can be accessed through the Pegadaian Digital and Pegadaian Syariah Digital applications. These initiatives are aimed at encouraging people to take advantage of Pegadaian’s flagship products, which can serve as smart solutions for financial management—both for long-term investments and productive capital.

“The spirit of independence is not just about ceremonies but also about how we can free ourselves from financial worries. Through these promotions, Pegadaian provides real solutions to help people manage their finances wisely, invest, and build a better future,” said Aat.

Pegadaian is offering a range of promo codes for financial needs, including:

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  • EMASMERDEKA: 1% discount on opening a Gold Savings Account (up to Rp 50,000), with a minimum initial balance of Rp 100,000.

  • MERDEKANABUNG: 1% discount on Gold Savings top-ups (up to Rp 50,000), with a minimum deposit of Rp 10,000.

  • MERDEKAGADAI: Goldback reward of Rp 10,000 (up to Rp 500,000) with a minimum Gold Savings pawn of Rp 2.5 million, applicable in multiples.

  • MERDEKABAYAR: Rp 2,500 discount for transactions of at least Rp 1 million.

All these promotions are available until August 24, inspired by the spirit of independence. Pegadaian aims to be a trusted partner for the community in achieving financial freedom by offering convenience in opening Gold Savings accounts, applying for pawns, and making bill payments --all at their fingertips. This is in line with Pegadaian’s commitment to becoming “the leader in gold ecosystem and accelerator of financial inclusion” in Indonesia.

Pegadaian hopes that through these programs, more people will benefit from its products and services, enabling them to manage their finances wisely and realize their dreams of achieving financial independence.

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