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Indonesia to Join ASEAN Peers in Imposing Excise on Packaged Sweet Drinks

Addin Anugrah Siwi
November 18, 2025 | 10:04 pm
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A man shops for soda drinks at a supermarket in Gayamsari, Semarang, Central Java. (Antara Photo/Aprillio Akbar)
A man shops for soda drinks at a supermarket in Gayamsari, Semarang, Central Java. (Antara Photo/Aprillio Akbar)

Jakarta. The Indonesian government is finalizing plans to introduce an excise tax on packaged sweetened beverages, with implementation targeted for 2026, the Finance Ministry said on Tuesday.

The ministry is drafting a tariff structure with reference to the average excise rate across ASEAN -- roughly Rp 1,771 ($0.1) per liter -- as the primary benchmark before determining the final rate.

“The ASEAN average is around Rp 1,771 per liter. This will serve as our reference to set a tariff that functions both as a revenue source and an instrument to control consumption,” said Febrio Kacaribu, Director General of Fiscal Policy, during a meeting with Commission XI of the House of Representatives.

Seven ASEAN countries -- Cambodia, Laos, Brunei, Thailand, the Philippines, Malaysia, and Timor-Leste -- have already imposed taxes on sweetened beverages. Globally, 115 jurisdictions have adopted similar policies.

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The Indonesian excise, Febrio explained, will apply only to ready-to-drink packaged beverages and powdered or liquid concentrates sold in retail packaging.

Drinks prepared and consumed on-site, such as sweet iced tea sold in food stalls, will not be taxed.

The government sees the excise as necessary to reduce excessive sugar consumption, amid rising rates of non-communicable diseases such as diabetes and obesity. These illnesses have increased national healthcare costs -- including the financial burden on BPJS Kesehatan, the national health insurance system.

“This instrument is designed to control consumption while encouraging the industry to produce lower-sugar products,” Febrio said.

Tariff Not Final
Despite the advanced stage of the study, the government has not yet finalized the official tariff. The proposal is still undergoing cross-ministerial evaluation to assess its potential impact on the economy and household purchasing power.

“The excise on sweetened beverages remains under government discussion. Our short-term priority is high economic growth, not adding new charges,” Febrio noted.

He stressed that implementation will take into account broader macroeconomic conditions -- including the government’s target to sustain 5.2 percent GDP growth in 2025.

“When economic dynamics improve, that will be the right moment to apply this excise,” he concluded.

Indonesia to Join ASEAN Peers in Imposing Excise on Packaged Sweet Drinks
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