Jakarta. Indonesia's sportswear market is projected to grow to Rp 58.6 trillion ($3.3 billion) by 2030, presenting significant opportunities for domestic manufacturers -- particularly small and medium-sized enterprises -- to expand their market share at home and abroad, the Industry Ministry said on Monday.

Deputy Industry Minister Faisol Riza cited a Euromonitor International report published in February 2026 showing that Indonesia's sportswear market reached Rp 38.5 trillion in 2025, up 8% from the previous year.

"The strong growth reflects the enormous potential of Indonesia's sportswear market, and it is an opportunity that domestic industries should seize," Faisol said while opening the Indonesia Sport and Active Wear (ISAW) and Cosmetic Day 2026 exhibition in Jakarta.

He said the expanding market offers both opportunities and challenges for local manufacturers, adding that the exhibition aims to strengthen the competitiveness of small and medium-sized enterprises so they can capitalize on rising demand.

Faisol pointed to the success of local sportswear brand Speed, which has been selected as the official apparel supplier for Indonesia's national volleyball team, as evidence that domestic brands are increasingly able to compete with international rivals.

"We want to see more Indonesian brands become leaders in the domestic market while expanding their presence globally," he said.

The ministry's optimism is also supported by Indonesia's improving export performance.

According to data from the Central Statistics Agency, apparel exports rose 2.7% to $7.27 billion in 2025 from $7.08 billion a year earlier.

Exports of sporting goods increased 12% to $306.3 million, while cosmetics exports climbed 13.7% to $473.8 million during the same period.

Faisol said the stronger export performance demonstrates the growing competitiveness of Indonesia's apparel, sporting goods, and cosmetics industries in international markets, underscoring the need to capitalize on the momentum by expanding exports and increasing domestic value-added production.

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