Pegadaian Wins OJK Financial Literacy Award 2025
Jakarta. State-owned pawnshop and financial services company PT Pegadaian has received the Financial Literacy Award 2025 from Indonesia’s Financial Services Authority (OJK), underscoring its commitment to improving public financial awareness.
The award ceremony took place at the Finance Ministry’s Dhanapala Building in Jakarta on Friday, where Pegadaian won in two categories: Most Active Financial Literacy Program in the Financing and Pawnshop Sector and Second Place for Best Financial Literacy Program among Financial Services Providers (PUJK).
Pegadaian President Director Damar Latri Setiawan said the recognition highlighted the company’s long-term commitment to financial inclusion.
“This award is proof of our dedication not only to running a business but also to educating the public,” Damar said. “Our mission is to empower people to be financially literate, and this recognition from OJK motivates us to continue innovating with inclusive and sustainable programs.”
He added that the achievement reflects Pegadaian’s ongoing collaboration with stakeholders to build a financially savvy society, in line with its corporate mission of MengEMASkan Indonesia (Empowering Indonesia with Gold).
Pegadaian, part of state-owned financial holding company PT Bank Rakyat Indonesia (BRI), said it would expand its literacy programs nationwide to ensure broader financial knowledge across communities.
The company operates more than 4,000 outlets across Indonesia, along with 600 SenyuM (Ultra-Micro Service Centers) in partnership with BRI. Its digital platforms also provide access to financial solutions, particularly gold-based savings and investments, aimed at making financial services more secure, accessible, and innovative.
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