Jakarta. Travel booking platform Traveloka recently announced the winners of its loyalty program competition Gebyar Traveloka.

More than 200 winners took home prizes worth hundreds of rupiahs. Jewelry giant Central Mega Kencana (CMK) also gave diamond jewelry sets from Frank & co. and The Palace Jeweler to the program’s winners.

“As a company that always upholds consumer loyalty with high-quality products, CMK supports collaborations with business partners that are on the same page as us,” Pavita Kamala, the general marketing at CMK, was quoted as saying in a recent press statement.

“Just like CMK, Traveloka has always been consistent in giving the best service and highest quality experience. This was proven by Gebyar Traveloka, which is an innovative way to appreciate the customers,” Pavita said.

According to Pavita, the two diamond jewelry sets have their own story and philosophy. “But CMK [designed] both of this jewelry with the highest quality materials, great craftsmanship, and state-of-the-art technology,” she added.

The Palace Jeweler set won by the third-place winner is part of The Palace’s geometry series. As the name suggests, the series highlights geometric shapes that have been gaining hype in the fashion industry. The second second-place winner brought home teardrop jewelry set from Frank & co., like a morning dew that is refreshing.

CMK encompasses three jewelry brands, namely MONDIAL, Frank & co., and The Palace Jeweler. Gebyar Traveloka is a loyalty program competition that ran from Nov. 15, 2022, to March 14, 2023.

Shirley Lesmana, the chief marketing officer at Traveloka, said the company looked forward to teaming up with CMK again in the future.

“We truly appreciate the partners who have supported Gebyar Traveloka. We hope to collaborate again with CMK in our upcoming programs,” Shirley said. 

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