Jakarta. A short film released by jeweler Frank & co. gained tons of positive responses on social media.

The short film of genuine expressions was first launched on Youtube in late February. The video tells heart-touching stories that highlight the precious bonds of a loving couple, mother-daughter, and two best friends. 

Frank & co. initially asked three women to act a variety of expressions. The team, however, invited their loved ones to the set without the cast’s knowledge. From behind the screen, the cast watched their beloved express their true feelings and talk about how they went through hardships together. The surprise guests even surprised the cast by giving Frank & co.’s jewelry to express their love.

The video caught the attention of social media. The hashtag #NyatakandenganFranknCo ('Say it with Frank & co.) even trended third place on Twitter with many users admitting that the video was touching.

User @azahleya said "I agree. There are many ways a person can express their love to us. I cried when I watched Frank & co #NyatakanDenganFranknco.”

"Aaaa I'm crying. But the earrings are pretty and now that I remember I don't have earrings, I get even sadder," Twitter user @luluhusnaa said.

Frank & co. ME, Frank Gold, and the recently launched Frank & co. Bright Love Collection, made an appearance in the short film of genuine expressions. With the Bright Love Collection, Frank & co. seeks to create the most beautiful expressions on loved ones’ faces as seen in the video. 

Frank & co. is under the jewelry giant Central Mega Kencana. For more information, visit Frank & co.’s official website www.frankncojewellery.com, and follow @frankco_id on Instagram.

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