double-skinned crabsexellent crabVietnamese crab exportergood crab

In Times of Disaster, Words Matter as Much as Action

Iman Pambagyo
December 21, 2025 | 8:09 pm
SHARE
President Prabowo Subianto greets children and other evacuees at a temporary shelter for victims of floods and landslides in Belee Panah Village, Bireuen, Aceh, on Sunday, December 7, 2025. (Antara Photo/Irwansyah Putra)
President Prabowo Subianto greets children and other evacuees at a temporary shelter for victims of floods and landslides in Belee Panah Village, Bireuen, Aceh, on Sunday, December 7, 2025. (Antara Photo/Irwansyah Putra)

Every natural disaster subjects a nation to a dual test. The first is a test of capacity: how swiftly and effectively the state can protect, assist, and recover its citizens. The second, often less acknowledged but no less important, is a test of character: how the state understands human suffering and how it communicates that understanding to its own people and to the world.

In recent weeks, Indonesia has faced a series of natural disasters across several regions, notably Aceh, North Sumatra, and West Sumatra. The grief and hardship endured by affected communities should have been the central focus of public attention. Instead, much of the domestic and international discourse has been dominated by an influx of statements from public officials and legislators, defensive reactions to legitimate public questions, and the rejection of foreign assistance offers. Together, these responses have generated confusion, unease, and unnecessary controversy.

The central issue is not whether Indonesia has the sovereign right to accept or decline foreign assistance. That authority is unquestionable. The more consequential issue lies in how such decisions are explained, the tone in which they are conveyed, and the degree of empathy that accompanies them. In an era of instantaneous information flows, there is no longer such a thing as a statement intended solely for domestic audiences. Every official remark is global, immediate, and often stripped of nuance once it circulates beyond its original context.

This is precisely where public diplomacy should play a decisive role. Yet at a critical moment, diplomacy appears to have been displaced by impulsive communication — a familiar pattern of speaking first and reflecting later. The result has been neither calm firmness nor principled clarity, but defensive noise; not reassurance, but confusion amplified across public discourse.

ADVERTISEMENT

In contemporary international relations, disaster response has become an essential component of soft power. States that respond with openness, composure, and empathy tend to build trust and credibility. Those that appear reactive, dismissive, or defensive risk creating distance — not only morally, but strategically. The international community does not measure nations by the perfection of their systems, but by the maturity of their conduct when circumstances are most demanding.

Many countries have learned this lesson through experience. Japan, for example, has accepted and coordinated international assistance following major disasters without perceiving any loss of dignity. Turkey and New Zealand have similarly demonstrated that openness in humanitarian crises can reinforce, rather than weaken, a nation’s standing. Sovereignty is not eroded by empathy; reputation is eroded when empathy is absent.

For Indonesia, which often presents itself as a responsible middle power, these recent developments should prompt serious reflection. International credibility is not built through slogans, rhetorical assertions, or ceremonial statements. It is built through consistent behavior under pressure. A country that seeks to be trusted as a trading partner, an investment destination, and a regional stakeholder must demonstrate reasonableness and sensitivity in the most basic of circumstances: when its own people are suffering.

In Times of Disaster, Words Matter as Much as Action
A woman performs prayers outdoors against the backdrop of houses destroyed by a flash flood in Aek Garoga Village, South Tapanuli Regency, North Sumatra, on Sunday, November 30, 2025. (Antara Photo/Yudi Manar)

Equally troubling is the growing gap between political elites and the public. Statements that appear to trivialize hardship, or legislative responses that lack sensitivity, widen a dangerous psychological distance. Over time, natural disasters risk transforming into crises of trust. Such erosion weakens not only domestic legitimacy, but also Indonesia’s standing abroad.

In these moments, the international reaction is not always outrage. More often, it is bewilderment — sometimes even quiet mockery. This is far more difficult to repair than open criticism. When Indonesia appears to be “laughed at,” the object of ridicule is not the suffering of its people, but the manner in which those in power respond to that suffering.

The world does not expect Indonesia to be flawless. It expects Indonesia to remain rational, empathetic, and mature — qualities that form the foundation of genuine leadership. Leadership is not defined by the ability to control narratives, but by the willingness to listen to voices beyond the inner circles of power.

Natural disasters lie beyond human control. But the state’s attitude, the words chosen by its officials, and the way authority is exercised remain firmly within human agency. This is where leadership is truly tested — not through displays of strength, but through wisdom. The Prophet Muhammad once observed, in a saying recorded by al-Tirmidhi, that “the best of people are those who are most beneficial to others.”

This message is universal. In the context of statehood, being “beneficial” is reflected not only in policies, budgets, and logistics, but also in empathy, humility, and a genuine willingness to listen to those far removed from centers of power — those who live with uncertainty, loss, and the immediate consequences of decisions made elsewhere.

If Indonesia wishes to remain respected — rather than merely feared or admired in theory — the most important lesson from this series of disasters is not technical. It is about how the state relearns the essential act of being human.

---
Iman Pambagyo is the Trade Ministry’s Director General of International Trade Negotiations (2012-2014, 2016-2020) and Indonesia’s Ambassador to the WTO (2014-2015).

The views expressed in this article are those of the author.

Tags: Keywords:
SHARE

Related Articles


News Mar 26, 2026 | 10:22 am

Indonesia Estimates $7.7 Billion Needed for Sumatra Recovery

Indonesia estimates Rp130 trillion for Sumatra recovery over three years, covering infrastructure, schools, and agriculture.
News Feb 19, 2026 | 5:17 pm

Government Needs Rp 529 Billion to Rebuild Disaster-Hit Health Facilities

The Health Ministry has sought funding to restore thousands of facilities damaged by floods and landslides that killed about 1,200 people.
News Feb 19, 2026 | 1:22 pm

13,000 Evacuees Still in Temporary Shelters After Sumatra Disasters

Disaster-related displacement in Sumatra has fallen sharply since late 2025, with temporary housing projects now about halfway to completion
News Jan 20, 2026 | 11:47 pm

Indonesia Revokes Permits of 28 Companies after Sumatra Disasters

President Prabowo has ordered the revocation of licenses held by 28 forestry and mining companies over environmental violations.
News Jan 17, 2026 | 5:08 am

Indonesia Seeks $284 Million in Damages From Firms Linked to Sumatra Disasters

Indonesia has sued six companies for Rp 4.8 trillion over environmental damage blamed for deadly floods and landslides in Sumatra.
News Jan 16, 2026 | 7:37 pm

Govt Says No Districts Isolated as Sumatra Flood Recovery Enters Second Month

The Public Works Ministry has reconnected all districts isolated by floods and landslides in Sumarea.
News Jan 15, 2026 | 6:44 pm

Indonesia Seeks Rp 60 Trillion to Rebuild Homes, Infrastructure After Sumatra Floods

Indonesia will need nearly Rp 60 trillion to rebuild infrastructure and almost 239,000 homes after deadly floods in Sumatra.
News Jan 7, 2026 | 7:03 pm

Health Ministry Volunteers Reach Sumatra Disaster Zones via Kuala Lumpur

The Health Ministry routed hundreds of volunteers through Kuala Lumpur to reach disaster-hit areas in Sumatra due to flight constraints.
News Jan 7, 2026 | 11:09 am

Prabowo Forms Task Force to Speed Post-Disaster Recovery in Sumatra

President Prabowo has formed a special task force to accelerate recovery and reconstruction in Aceh, West Sumatra and North Sumatra
News Jan 2, 2026 | 9:50 pm

Sumatra Floods Put $24 Billion in Loans at Risk, Regulator Says

OJK says floods in Sumatra could affect nearly $24 billion in loans, prompting a three-year relief program.

The Latest


Business 35 minutes ago

JCI Rises at Open Amid PMI Recovery and Wall Street Records

Jakarta stocks gained at the open as investors weighed rising inflation and improving factory activity.
Business 1 hours ago

Palm Oil Association Warns Against Disruptions From New Single-Gate Export Policy

"This is not a trivial industry -- it is an extraordinary industry. It must be managed and protected properly,” Eddy said.
Special Updates 2 hours ago

Indonesia Aims to Speed Up EU Trade Pact Ratification, OECD Seat

Indonesia's OECD membership bid is currently in a technical review phase.
Lifestyle 2 hours ago

Peabo Bryson, Known for Duets from 'Beauty and the Beast,' Dies at 75

His duet with Roberta Flack, “Tonight, I Celebrate My Love,” became one of the defining love songs of the 1980s.
News 11 hours ago

Prabowo Replaces National Nutrition Agency Chief in Surprise Leadership Shake-Up

President Prabowo replaced the leadership of Indonesia’s National Nutrition Agency in a surprise shake-up of a key flagship program.
COPYRIGHT © 2026 JAKARTA GLOBE. ALL RIGHTS RESERVED