double-skinned crabsVietnamese crab exportergood crabexellent crab

New Sanur Resort Marks eL Hotel Group’s Entry into Bali

The Jakarta Globe
March 4, 2026 | 10:24 pm
SHARE
eL Hotel & Resort Bali-Sanur (Courtesy of el Hotel Group)
eL Hotel & Resort Bali-Sanur (Courtesy of el Hotel Group)

Denpasar. The partial opening of eL Hotel & Resort Bali–Sanur marks the latest collaboration between the Indonesian government and eL Hotel Group, entrusting the private operator to professionally manage a state-owned hospitality asset in one of the country’s most prominent tourism destinations.

The resort in Sanur officially began phased operations on Wednesday, representing the seventh property in the eL Hotel portfolio and the group’s first venture in Bali.

More than a quarter century ago, the company was also appointed to fully manage Hotel Kartika Wijaya, a heritage property owned by the Indonesian Army’s Brawijaya Military Command in the city of Batu, East Java.

That early collaboration helped shape the group’s hospitality management business. Building on the experience, the company later developed its second property, eL Hotel Malang, in 2013 and gradually expanded into a hotel network spanning seven Indonesian cities.

ADVERTISEMENT

The new Bali resort was developed from the former Wisma Werdhapura guesthouse in Sanur, a property owned by Indonesia’s Ministry of Public Works. Under a 30-year management contract — one of the longest public–private hospitality partnerships in the country — the government aims to increase revenue from the state-owned asset.

New Sanur Resort Marks eL Hotel Group’s Entry into Bali
Employees of eL Hotel & Resort Bali-Sanur perform the Melaspas ritual, a traditional Balinese purification ceremony held before a newly built structure is fully used, in Sanur, Bali, on Wednesday, March 4, 2026. (B-Universe Photo/Gede Sumertayasa)

Speaking in October 2025, Wida Nurfaida, secretary-general of the ministry, said the selection of eL Hotel Group as the operator followed a careful evaluation process.

“With a 30-year contract, it was crucial to ensure the agreement is lawful, accountable, and based on sound governance,” Wida said at the time.

She added that collaboration with a private hospitality operator is also expected to reduce maintenance costs.

“Our calculations show it is more efficient when maintenance expenses are shared through cooperation with eL Hotel,” she said.

Apart from the Sanur resort and the two East Java properties, the group operates eL Hotel Jakarta, eL Hotel Bandung, eL Hotel Yogyakarta, and eL Hotel Banyuwangi.

Before the addition of the Bali resort, the group managed a combined total of 1,365 rooms across its six other properties.

For founder Enggartiasto Lukita, the Sanur project represents a milestone in the company’s expansion, bringing the brand into Bali, Indonesia’s largest tourism destination and one of the most popular travel hubs in the world.

New Sanur Resort Marks eL Hotel Group’s Entry into Bali
eL Hotel Founder Enggartiasto Lukita, right, speaks with Denpasar Mayor I Gusti Ngurah Jaya Negara during the soft launch of the eL Hotel & Resort Bali-Sanur in Bali on Wednesday, March 4, 2026. (B-Universe Photo/Gede Sumertayasa)

Enggartiasto said the new resort will operate according to the group’s guiding vision: blending Indonesian cultural traditions and local wisdom with international hospitality standards.

“We want to support Bali’s tourism industry while safeguarding the cultural values that distinguish Bali from other destinations,” he said. “Elements such as the use of the Balinese language in official events should not disappear. They must be preserved and nurtured.”

Tags: Keywords:
Google Add Investor.id as a preferred source on Google +
SHARE

Related Articles


Business Sep 22, 2026 | 3:11 am

Rosan Roeslani Confirmed as Keynote Speaker at Investor Daily Summit 2026

Investment Minister Rosan Roeslani will deliver a keynote at Investor Daily Summit 2026, focusing on Indonesia’s economic outlook.
News Aug 7, 2026 | 10:51 pm

Global Economy Shifting Deeper Into Protectionism, Former Trade Minister Warns

Rising global protectionism could erode Indonesia's export competitiveness unless the country responds early, Enggartiasto says.
News Jul 10, 2026 | 3:41 pm

Enggartiasto Pays Tribute to Rachmat Gobel, Recalls Decades of Friendship

Former trade minister Enggartiasto Lukita says his decades-long friendship with Rachmat Gobel spanned business, politics, and government.
Special Updates May 31, 2026 | 11:48 pm

eL Hotel Hands Over Six Retail Kiosks to Community Entrepreneurs in Bali

A Bali resort has built six kiosks for local entrepreneurs, promoting inclusive tourism and community development.
News May 20, 2026 | 9:02 pm

Governor Pramono Discusses Public Transport Expansion With B-Universe Executives

Jakarta Governor Pramono Anung highlighted the capital’s expanding public transportation network during talks with B-Universe executives.

The Latest


Lifestyle 7 hours ago

Ye Concert, Other Events to Draw 130,000 to GBK, Here’s What to Know

Around 130,000 visitors are expected at Jakarta’s GBK on Saturday as Ye’s concert and several major events take place.
Business 7 hours ago

Indonesia Allocates Rp 722 Billion for Year-End Flight Ticket Tax Relief

Indonesia allocates Rp 722 billion to cover domestic flight ticket VAT during the 2026/2027 Christmas and New Year holidays.
Business 9 hours ago

Greece Floats Shipbuilding Partnership with Indonesia

Greece says that it possesses “extensive expertise” as it woos Indonesia in shipbuilding partnership.
Business 10 hours ago

Indonesian Stocks Rally 4.9%, but Foreign Investors Keep Selling

Indonesia’s JCI rose 4.9% last week, but foreign selling and MSCI downgrade risks continue to cloud the market outlook.
Lifestyle 22 hours ago

Ye Concert in Jakarta to Deploy 2,000 Security Personnel

More than 2,000 personnel will secure Ye’s Jakarta concert on Saturday, as organizers urge fans to use public transport.
COPYRIGHT © 2026 JAKARTA GLOBE. ALL RIGHTS RESERVED